Integrated Behavior Model
A framework that combines multiple theories to explain and predict behavior, focusing on intention, knowledge, skills, environmental constraints, and habits.
A framework that combines multiple theories to explain and predict behavior, focusing on intention, knowledge, skills, environmental constraints, and habits.
A fictional representation of a user segment, created based on user research to guide design decisions and ensure the product meets the needs of its target audience.
The ability of users to influence the behavior and outcomes of a system or product, allowing them to interact with it according to their preferences.
An iterative design process that focuses on the users and their needs at every phase of the design process.
The study of psychology as it relates to the economic decision-making processes of individuals and institutions.
The study of strategic decision making, incorporating psychological insights into traditional game theory models.
The study of how psychological influences affect financial behaviors and decision-making.
User-Centered Design (UCD) is an iterative design approach that focuses on understanding users' needs, preferences, and limitations throughout the design process.
A strategic framework that designs user experiences to guide behavior and decisions towards desired outcomes.