IxD
Interaction Design (IxD) focuses on creating engaging interfaces with well-thought-out behaviors.
114 topics found for
“user behavior adaptation”
Reward Substitution
A strategy where less immediate or tangible rewards are substituted with more immediate or tangible ones to encourage desired behaviors.
Goal Gradient Effect
The tendency for people to feel more motivated and accelerate their efforts as they get closer to achieving a goal.
Homo Economicus
A theoretical concept in economics that portrays humans as rational and self-interested agents who aim to maximize their utility.
CTA
Call to Action (CTA) is a prompt that encourages users to take a specific action, such as signing up for a newsletter or making a purchase.
Retention
The ability of a product or service to keep users engaged and returning over time, often measured by metrics such as retention rate.
Bypassing Pattern
A reading pattern where users skip over certain sections of content, often due to a lack of perceived relevance.
Field Study
Research conducted in natural settings to collect data on how people interact with products or environments in real-world conditions.
Decision Utility
The value or satisfaction derived from a decision, influencing the choices people make.