Between Subjects Design
An experimental design where different groups of participants are exposed to different conditions, allowing for comparison between groups.
An experimental design where different groups of participants are exposed to different conditions, allowing for comparison between groups.
A decision-making strategy where individuals allocate resources proportionally to the probability of an outcome occurring, rather than optimizing the most likely outcome.
The rate at which customers stop using a product or service, often used as a metric to measure customer retention.
The underlying goal or motivation behind a user's search query, crucial for understanding and optimizing content to meet user needs and improve SEO.
The path taken by a user to complete a task on a website or application, including all the steps and interactions along the way.
Minimum Viable Experience (MVE) is the simplest version of a product that delivers a complete and satisfying user experience while meeting core user needs.
User interfaces that change in response to user behavior or preferences to improve usability and efficiency.
Needs and expectations that are not explicitly stated by users but are inferred from their behavior and context.
A visual representation of the user or customer journey, highlighting key interactions, emotions, and pain points.