Informational Influence
The change in opinions or behavior that occurs when individuals conform to the information provided by others.
The change in opinions or behavior that occurs when individuals conform to the information provided by others.
Numeronym for the word "Personalization" (P + 13 letters + N), tailoring a product, service, or experience to meet the individual preferences, needs, or behaviors of each user.
The practice of identifying and analyzing search terms that users enter into search engines, used to inform content strategy and SEO.
A detailed description of a system's behavior as it responds to a request from one of its stakeholders, often used to capture functional requirements.
A theory in economics that models how rational individuals make decisions under risk by maximizing the expected utility of their choices.
A mental shortcut that relies on immediate examples that come to mind when evaluating a specific topic, concept, method, or decision.
The perception of a relationship between two variables when no such relationship exists.
A statistical measure that quantifies the amount of variation or dispersion of a set of data values.
An interdisciplinary field that uses scientific methods, processes, algorithms and systems to extract knowledge and insights from structured and unstructured data.