Gambler’s Fallacy
A cognitive bias where individuals believe that past random events affect the probabilities of future random events.
215 topics found for
“user behavior influence”
Ego Depletion
The idea that self-control or willpower draws upon a limited pool of mental resources that can be used up.
Truth Bias
The tendency for people to believe that others are telling the truth, leading to a general assumption of honesty in communication.
Principle of Choices
The Principle of Choices is an information architecture guideline that emphasizes providing users with meaningful options to navigate and interact with a system.
Availability Heuristic
A mental shortcut that relies on immediate examples that come to mind when evaluating a specific topic, concept, method, or decision.
Goldilocks Effect
The psychological phenomenon where people prefer options that are not too extreme, but just right.
Optimal Arousal Theory
A theory that suggests there is an optimal level of arousal for peak performance, and too much or too little arousal can negatively impact performance.
Numerosity Bias
The tendency to perceive a greater quantity as a better value, regardless of the actual utility.
Zeigarnik Effect
A psychological phenomenon where people remember uncompleted or interrupted tasks better than completed tasks.