Reward Power
The ability to influence others' behavior by offering positive incentives or rewards, commonly used in organizational and social contexts.
The ability to influence others' behavior by offering positive incentives or rewards, commonly used in organizational and social contexts.
A cognitive bias where individuals overestimate their ability to control impulsive behavior, leading to overexposure to temptations.
The value or satisfaction derived from a decision, influencing the choices people make.
The phenomenon where individuals' expectations about a situation influence their actual experience of that situation.
A cognitive bias where the pain of losing is psychologically more powerful than the pleasure of gaining.
A cognitive bias where consumers change their preference between two options when presented with a third, less attractive option.
A cognitive bias where individuals' expectations influence their perceptions and judgments.
A principle that suggests people are more likely to comply with requests or follow suggestions from authority figures.
The drive to perform an activity due to external rewards or pressures rather than for the inherent enjoyment of the activity itself.