Category Size Bias
A cognitive bias where people judge the likelihood of an event based on the size of its category rather than its actual probability.
215 topics found for
“user behavior influence”
Informational Influence
The change in opinions or behavior that occurs when individuals conform to the information provided by others.
Herd Behavior
The tendency for individuals to mimic the actions of a larger group, often leading to conformity and groupthink.
Behavioral Economics
The study of psychology as it relates to the economic decision-making processes of individuals and institutions.
Behavioral Game Theory
The study of strategic decision making, incorporating psychological insights into traditional game theory models.
Micro-Incentive
Small rewards or incentives given to users to encourage specific behaviors or actions.
Empathy Gap
A cognitive bias where people underestimate the influence of emotional states on their own and others' behavior.
EAST Framework
Easy, Attractive, Social, and Timely (EAST) is a behavioral insights framework used to influence behavior.
Reciprocal Determinism
A theory that a person's behavior is influenced by and influences personal factors and the environment, creating a continuous loop of interaction between these elements.