Crowding Out Effect
The phenomenon where external incentives diminish intrinsic motivation, leading to reduced performance or engagement.
1103 topics found for
“user contexts”
Bundling Bias
A cognitive bias where individuals evaluate the value of bundled items differently than they would if the items were evaluated separately.
Mindshare
The level of awareness or popularity a product or brand has among consumers.
Levels-of-Processing Effect
A theory that suggests the depth of processing (shallow to deep) affects how well information is remembered.
Sales Funnel
Often referred to as "marketing funnel", a model that represents the user journey from awareness to purchase used to analyze and optimize conversion of prospects to customers.
ARPA
Average Revenue Per Account (ARPA) is a metric used to measure the average revenue generated per user or account.
Behavioral Game Theory
The study of strategic decision making, incorporating psychological insights into traditional game theory models.
IVR
Interactive Voice Response (IVR) is an automated telephony system that interacts with callers, gathers information, and routes calls to the appropriate recipient.
Emotional Intelligence
The ability to recognize, understand, and manage one's own emotions and the emotions of others.