Choice-Supportive Bias
The tendency to attribute positive qualities to one's own choices and downplay the negatives, enhancing post-decision satisfaction.
The tendency to attribute positive qualities to one's own choices and downplay the negatives, enhancing post-decision satisfaction.
The overall market environment in which a business operates, including the strengths and weaknesses of competitors.
A framework for discovering and validating the right market for a product, building the right product features, and validating the business model.
A decision-making strategy where individuals allocate resources proportionally to the probability of an outcome occurring, rather than optimizing the most likely outcome.
The process of exceeding customer expectations to create a positive emotional reaction.
A concept in behavioral economics that describes how future benefits are perceived as less valuable than immediate ones.
The process of comparing design metrics to historical performance, competitive standards, or industry best practices to identify areas for improvement.
A cognitive approach that involves meaningful analysis of information, leading to better understanding and retention.
CSAT (Customer Satisfaction) measures how products or services provided by a company meet or exceed customer expectations.