Design Literacy
The understanding and proficiency in the principles, practices, and processes of design.
1103 topics found for
“user contexts”
Churn
The rate at which customers stop using a product or service, often used as a metric to measure customer retention.
CX
Customer Experience (CX) is the overall perception and feeling a customer has when interacting with a company, its products, or services.
Change Enablement
The process of preparing, equipping, and supporting individuals to successfully adopt change to drive organizational success and outcomes.
Depth of Processing
A theory suggesting that information processed at a deeper, more meaningful level is better remembered than information processed at a shallow level.
Customer Segmentation
The practice of dividing a customer base into distinct groups based on common characteristics.
Neuroselling
The application of neuroscience principles to marketing, aiming to understand consumer behavior and improve marketing strategies.
Customer Journey
The complete set of experiences that customers go through when interacting with a company, from initial contact to post-purchase.
Denomination Effect
A cognitive bias where people are less likely to spend large denominations of money compared to an equivalent amount in smaller denominations.