Sunk Cost Fallacy
The tendency for individuals to continue a behavior or endeavor as a result of previously invested resources (time, money, or effort) rather than future potential benefits.
The tendency for individuals to continue a behavior or endeavor as a result of previously invested resources (time, money, or effort) rather than future potential benefits.
The speed at which users start using a new product, typically measured as a percentage of the target market over a specific period.
A strategic planning technique that uses visual maps to align activities with business goals and user needs.
A principle that suggests people are more likely to comply with requests or follow suggestions from authority figures.
A squeeze page is a type of landing page designed to capture a visitor's email address or other contact information.
Enhanced search results that include additional visual or informational elements beyond the standard text, often derived from structured data on a webpage.
Minimum Viable Product (MVP) is a version of a product with just enough features to be usable by early customers who can then provide feedback for future product development.
A cohesive system of visual and interaction design principles and guidelines that ensure consistency and coherence across a product or brand's interfaces and experiences.
The phenomenon where the credibility of the source of information influences how the message is received and acted upon.