Neuroselling
The application of neuroscience principles to marketing, aiming to understand consumer behavior and improve marketing strategies.
134 topics found for
“user effort”
Presuasion
A technique used to prime an audience before delivering a persuasive message.
Open Rate
The percentage of email recipients who open a given email.
MMF
Minimum Marketable Feature (MMF) is the smallest set of functionality that delivers significant value to users and can be marketed effectively.
Value vs. Complexity
A prioritization framework used to assess and compare the value a feature will deliver to users against the complexity and cost of implementing it.
Product Vision
A high-level description of the future state of a product, outlining its purpose, target audience, and key differentiators.
KPI
Key Performance Indicators (KPIs) are quantifiable measures used to evaluate the success of an organization, employee, or project in meeting objectives for performance.
Product-Led Organization
An organization that places the product at the center of its operations, ensuring that all departments align their efforts to support product development and success.
KYC
Know Your Customer (KYC) is a process used by businesses to verify the identity of their clients and assess potential risks of illegal intentions for the business relationship.