Object Constancy
The principle that elements in a digital interface maintain consistent appearance, position, and behavior across different pages and states to help users maintain orientation and familiarity.
The principle that elements in a digital interface maintain consistent appearance, position, and behavior across different pages and states to help users maintain orientation and familiarity.
The practice of setting defaults in decision environments to influence outcomes, often used in behavioral economics and design.
A principle stating that productivity increases when the computer and its user interact at a pace that ensures neither has to wait on the other.
The observed tendency of humans to quickly return to a relatively stable level of happiness despite major positive or negative events or life changes.
A theory that explains how individuals determine the causes of behavior and events, including the distinction between internal and external attributions.
A cognitive bias where the pain of losing is psychologically more powerful than the pleasure of gaining.
A method of comparing two versions of a webpage or app to see which performs better in terms of user engagement or conversions.
The ease with which users can quickly find and understand information on a webpage or document, often enhanced by design elements like headings, bullet points, and short paragraphs.
A design concept where digital interfaces incorporate elements that resemble their real-world counterparts to make them more intuitive and familiar to users.