Behavioral Theory
The study of the principles that govern human behavior, including how people respond to stimuli and learn from their environment.
The study of the principles that govern human behavior, including how people respond to stimuli and learn from their environment.
Any interaction or communication between a brand and its audience.
The use of data from digital devices to measure and understand individual behavior and health patterns.
A problem-solving method that involves asking "why" five times to identify the root cause of a problem.
The process of comparing design metrics to historical performance, competitive standards, or industry best practices to identify areas for improvement.
The underlying goal or motivation behind a user's search query, crucial for understanding and optimizing content to meet user needs and improve SEO.
A qualitative research method involving direct conversations with users to gather insights into their needs, behaviors, and experiences.
Happiness, Engagement, Adoption, Retention, and Task (HEART) is a framework used to measure and improve user experience success.
A usability testing method where participants verbalize their thoughts while interacting with a product.