User Research
The process of understanding user behaviors, needs, and motivations through various qualitative and quantitative methods.
The process of understanding user behaviors, needs, and motivations through various qualitative and quantitative methods.
The process of evaluating a product by testing it with real users to gather feedback and identify usability issues.
Practical applications of behavioral science to understand and influence human behavior in various contexts.
Happiness, Engagement, Adoption, Retention, and Task (HEART) is a framework used to measure and improve user experience success.
A usability testing method where participants verbalize their thoughts while interacting with a product.
A data visualization technique that shows the intensity of data points with varying colors, often used to represent user interactions on a website.
A technique used to evaluate a product or system by testing it with real users to identify any usability issues and gather qualitative and quantitative data on their interactions.
The tendency for people's perception to be affected by their recurring thoughts at the time.
A theory that suggests there is an optimal level of arousal for peak performance, and too much or too little arousal can negatively impact performance.