Wizard of Oz Testing
A usability testing method where users interact with a system they believe to be autonomous, but which is actually operated by a human.
60 topics found for
“user feedback integration”
Kano Model
A framework for prioritizing product features based on their impact on customer satisfaction, classifying features into categories such as basic, performance, and delight.
Sprint Demo
A meeting at the end of a sprint where the development team presents their completed work to stakeholders.
Wall Walk
An activity during a design audit where printed screens representing customer journeys are reviewed collaboratively with stakeholders to assess design quality and identify areas for improvement.
Continuous Deployment
A software development practice where code changes are automatically deployed to production without manual intervention.
Egocentric Bias
A cognitive bias where people rely too heavily on their own perspective and experiences when making decisions.
CES
Customer Effort Score (CES) is a metric that measures how much effort customers have to put in to interact with a product or service.
Prospect-Refuge
A theory in environmental psychology that suggests people prefer environments where they can see (prospect) without being seen (refuge).
Neuroselling
The application of neuroscience principles to marketing, aiming to understand consumer behavior and improve marketing strategies.