Frontstage
The parts of a service or product that are visible to and interact with the user, as opposed to the backstage operations.
The parts of a service or product that are visible to and interact with the user, as opposed to the backstage operations.
A dark pattern where users are shown a preview of content that is then gated behind a paywall or sign-up.
The ability to understand and share the feelings of customers, crucial for creating user-centered designs and experiences.
A prompt or cue that initiates a behavior or response, often used in behavior design to encourage specific actions.
The process of creating representations of how users will interact with a system, including the flow of interactions and the overall experience.
A fictional character created to represent a user type that might use a site, brand, or product in a similar way, guiding design decisions.
A research method used to determine how desirable a product or feature is to potential users.
The path or sequence of actions users follow based on information scent to find their desired information.
An ongoing process of learning about user needs and validating assumptions through continuous research and experimentation.