Omission Bias
A cognitive bias where people judge harmful actions as worse, or less moral, than equally harmful omissions (inactions).
9 topics found for
“user guides”
Hidden Subscription
A dark pattern where users are unknowingly signed up for a recurring subscription.
Social Proof
A psychological phenomenon where people follow the actions of others in an attempt to reflect correct behavior for a given situation.
Generative Research
Research aimed at exploring and identifying new opportunities, needs, and ideas to inform the design process.
Think-Aloud Protocol
A usability testing method where participants verbalize their thoughts while interacting with a product.
Overchoice
The phenomenon where having too many options leads to decision-making paralysis and decreased satisfaction.
Incentivization
The process of providing incentives or rewards to encourage specific behaviors or actions.
Privacy Zuckering
A dark pattern where the user is tricked into publicly sharing more information about themselves than they intended.
External Cues
Environmental signals that influence behavior and decision-making, such as signage, prompts, or notifications.