Content Hierarchy
The organization of content in a way that prioritizes and structures information according to its importance.
The organization of content in a way that prioritizes and structures information according to its importance.
A psychological theory that predicts an individual's behavior based on their intention, which is influenced by their attitudes and subjective norms.
The Principle of Choices is an information architecture guideline that emphasizes providing users with meaningful options to navigate and interact with a system.
A cognitive bias where people overemphasize information that is placed prominently or in a way that catches their attention first.
Also known as Magical Number 7 +/- 2, a theory in cognitive psychology that states the average number of objects an individual can hold in working memory is about seven.
The worth of something based on its ability to help achieve a desired end or goal.
A design principle that states that contrasting elements (such as color, shape, size) can be used to draw attention and create visual interest.
The act of designing and implementing subtle interventions to influence behavior in a predictable way.
A rule-of-thumb or shortcut that simplifies decision-making and problem-solving processes.