Dual Process Theory
A framework suggesting there are two systems of thinking: System 1 (fast, automatic) and System 2 (slow, deliberate), influencing decision-making and behavior.
A framework suggesting there are two systems of thinking: System 1 (fast, automatic) and System 2 (slow, deliberate), influencing decision-making and behavior.
The phenomenon where people have a reduced ability to recall the last items in a list when additional, unrelated information is added at the end.
A cognitive bias where individuals give stronger weight to payoffs that are closer to the present time compared to those in the future.
The behavior of seeking information or resources based on social interactions and cues.
A product development approach where teams start with the desired customer experience and work backwards to determine what needs to be built to achieve that outcome.
A cognitive bias where the total probability assigned to a set of events is less than the sum of the probabilities assigned to each event individually.
A concept in communication and interaction where information or influence flows in two directions.
The practice of developing artificial intelligence systems that are fair, transparent, and respect user privacy and rights.
A theory of motivation that emphasizes the importance of autonomy, competence, and relatedness in fostering intrinsic motivation and psychological well-being.