Change Blindness
A phenomenon where users fail to notice significant changes in their visual field. Important for understanding and designing around potential user perception issues.
A phenomenon where users fail to notice significant changes in their visual field. Important for understanding and designing around potential user perception issues.
A Gestalt principle stating that elements that are visually connected are perceived as more related than elements with no connection. Essential for creating designs that effectively group related elements.
The application of neuroscience principles to design, aiming to create more effective and engaging user experiences based on how the brain processes information. Crucial for creating designs that align with human cognitive and emotional processes.
The excessive addition of features in a product, often leading to complexity and reduced usability. Crucial for maintaining simplicity and usability in product design.
A design approach that prioritizes the practical purpose and usability of digital products over purely aesthetic considerations. Important for creating efficient, user-centered designs that effectively fulfill their intended functions.
A search system that allows users to narrow down search results by applying multiple filters based on different attributes or categories. Essential for improving user search experience and efficiency.
A key aspect of Gestalt psychology where complex patterns arise out of relatively simple interactions. Crucial for understanding how users perceive complex designs and patterns.
A design principle that involves using relative size to indicate the importance of elements, creating visual hierarchy and focus. Crucial for guiding user attention and creating effective visual communication.
A cognitive architecture model that explains how humans can learn and adapt to new tasks. Useful for understanding user learning and behavior adaptation, informing better user experience design.
A Japanese term for "mistake-proofing," referring to any mechanism or process that helps prevent errors by design. Crucial for designing systems and processes that minimize the risk of human error.
The mental and physical effort required to complete a task, influencing user experience and performance. Crucial for designing systems that minimize cognitive and physical load, enhancing usability and efficiency.
A specific form of banner blindness where users ignore content placed in the right-hand rail of a web page. Important for optimizing web page layouts and placing critical information where it will be seen.
The structural design of information environments, organizing and labeling content to support usability and findability. Essential for creating intuitive and navigable digital products.
The process of breaking down decisions into smaller, manageable stages to simplify the decision-making process. Useful for guiding users through complex decisions in a structured manner.
The tendency to overestimate how much our future preferences and behaviors will align with our current preferences and behaviors. Important for understanding user behavior and designing experiences that account for changes over time.
An AI-driven assistant or tool that helps users accomplish tasks more efficiently, often by providing suggestions and automating routine actions. Important for enhancing productivity and user experience through AI assistance.
A design principle that involves repeating elements to create consistency and unity, making the design more cohesive and understandable. Crucial for creating visually appealing and user-friendly designs that enhance readability and usability.
A design principle that states the design of a product or interface should primarily serve its intended purpose or functionality. Important for creating digital designs that are both practical and user-friendly.
A reading pattern where users quickly scan for specific markers or keywords within the content. Important for optimizing content for quick search and retrieval.
The concept that humans have a finite capacity for attention, influencing how they perceive and interact with information. Crucial for designing user experiences that are not overwhelming and facilitate focus.
Location, Alphabet, Time, Category, and Hierarchy (LATCH) is a framework for categorizing information. Useful for creating clear and intuitive information structures in digital products.
The perception of a relationship between two variables when no such relationship exists. Crucial for understanding and avoiding biases in data interpretation and decision-making.
A method of categorizing information in more than one way to enhance findability and user experience. Crucial for improving navigation, search, and overall usability of complex information systems.
A usability technique used to evaluate the findability and labeling of topics in a website's structure by having participants find specific items in a simplified text version of the site. Crucial for improving information architecture and ensuring users can navigate a website effectively.
A logical fallacy where people assume that specific conditions are more probable than a single general one. Important for understanding and addressing cognitive biases in user behavior.
A cognitive bias where a person's subjective confidence in their judgments is greater than their objective accuracy. Crucial for understanding user decision-making and designing systems that account for overconfidence.
A situation in which an individual is unable to make a decision due to the overwhelming number of options available. Important for designing interfaces that streamline decision-making processes for users.
A decision-making strategy that involves choosing an option that meets the minimum requirements rather than seeking the optimal solution, balancing effort and outcome. Important for designing user experiences that accommodate decision-making under constraints.
A design strategy that prioritizes the mobile user experience by designing for mobile devices first before scaling up to larger screens. Crucial for creating accessible and responsive designs that work well on all devices.
The attribution of human traits, emotions, or intentions to non-human entities, often used in design to make interfaces more relatable and engaging. Important for creating relatable and engaging designs that resonate with users.
A cognitive bias where decision-making is affected by the lack of information or uncertainty. Important for understanding and mitigating user decision-making biases due to uncertainty or lack of information.
The Principle of Front Doors is an information architecture guideline that acknowledges multiple entry points into a website or system. Crucial for ensuring that all entry points provide a coherent and navigable experience.
The ability of an object to stand out and attract attention within its environment. Important for designing elements that need to be easily noticed by users.
The tendency for the first items presented in a sequence to be remembered better than those in the middle. Crucial for designing information presentation and improving memory retention.
A Gestalt principle suggesting that elements are perceived as a single unit or group if they share an organizing visual cue like bullet points, or connecting lines. Essential for creating designs that organize and define related elements through grouping.
A Gestalt principle that describes the visual relationship between a figure and its background, crucial for understanding visual perception. Important for designing clear and effective visual hierarchies in user interfaces.
A Gestalt principle where elements that are located within the same closed region are perceived as being grouped together. Essential for creating designs that are easily understood and visually organized.
Decision-making strategies that use simple heuristics to make quick, efficient, and satisfactory choices with limited information. Important for designing user experiences that support quick and efficient decision-making.
A Gestalt principle where the mind completes incomplete figures to form a whole, aiding in the perception of shapes and objects. Crucial for designing visual elements that are easily understood by users.
A framework suggesting there are two systems of thinking: System 1 (fast, automatic) and System 2 (slow, deliberate), influencing decision-making and behavior. Crucial for understanding how users process information and make decisions.
A key aspect of Gestalt psychology describing the mind's ability to fill in gaps to create a whole object from incomplete elements. Crucial for designing creative and engaging visuals that are both pleasing to the eye and cleverly satisfying to the mind.
A cognitive shortcut that relies on the recognition of one option over another to make a decision, often used when individuals have limited information. Crucial for designing interfaces and experiences that facilitate quick and effective decision-making.
Fundamental guidelines that inform and shape the design process, ensuring consistency, usability, and effectiveness in product creation. Essential for creating coherent, user-centered designs that align with organizational goals and user needs.
A cognitive bias where people judge the likelihood of an event based on its relative size rather than absolute probability. Important for understanding user decision-making biases and designing systems that present information accurately.
A navigation system that groups related links or content into clusters for easier access. Important for enhancing user experience by simplifying access to related information.
A web-based interface that allows customers to find information and perform tasks without needing assistance from a customer service representative. Essential for improving customer experience and reducing support costs.
Responsive Web Design (RWD) is an approach to web design that makes web pages render well on a variety of devices and window or screen sizes. Essential for creating flexible, adaptive web experiences that maintain functionality and aesthetics across different platforms and devices.
A type of sensory memory that briefly holds visual information for a fraction of a second. Useful for understanding how users process visual information and designing interfaces accordingly.
A decision-making paradox that shows people's preferences can violate the expected utility theory, highlighting irrational behavior. Important for understanding inconsistencies in user decision-making and designing better user experiences.
The enhancement or diminishment of perception, cognition, or related performance as a result of exposure to a stimulus of greater or lesser value in the same dimension. Useful for designing interfaces that leverage contrasting elements to guide user attention and behavior.
The perception of objects as unchanging despite changes in sensory input, such as changes in lighting, distance, or angle. Important for understanding user perception and designing stable visual experiences.
The tendency to forget information that can be easily found online, also known as digital amnesia. Important for understanding how access to information impacts memory and designing experiences accordingly.
Information Visualization (InfoVis) is the study and practice of visual representations of abstract data to reinforce human cognition. Crucial for transforming complex data into intuitive visual formats, enabling faster insights and better decision-making.
A heuristic where individuals evenly distribute resources across all options, regardless of their specific needs or potential. Useful for understanding and designing around simplistic decision-making strategies.
The study of how people make choices about what and how much to do at various points in time, often involving trade-offs between costs and benefits occurring at different times. Crucial for designing systems that account for delayed gratification and long-term planning.
Customer Effort Score (CES) is a metric that measures how much effort customers have to put in to interact with a product or service. Crucial for identifying friction points and improving user experience in digital products.
Interactive Voice Response (IVR) is an automated telephony system that interacts with callers, gathers information, and routes calls to the appropriate recipient. It improves customer service and automates information retrieval.
A concept that humans make decisions within the limits of their knowledge, cognitive capacity, and available time, leading to satisficing rather than optimal solutions. Crucial for designing systems and processes that account for human cognitive limitations and decision-making processes.
A decision-making rule where individuals choose the option with the highest perceived value based on the first good reason that comes to mind, ignoring other information. Crucial for understanding and designing for quick decision-making processes.
A set of principles describing how the human mind organizes visual information into meaningful wholes. Crucial for designing intuitive digital interfaces and cohesive user experiences that align with natural human perception patterns.