Rich Media
Digital advertising that includes advanced features like video, audio, or interactive elements to engage users.
1226 topics found for
“user involvement”
Naive Allocation
A heuristic where individuals evenly distribute resources across all options, regardless of their specific needs or potential.
Screen Physical Width
The actual width of a screen, typically measured in inches or millimeters, impacting the layout and design of user interfaces.
Reward Substitution
A strategy where less immediate or tangible rewards are substituted with more immediate or tangible ones to encourage desired behaviors.
Serial Position Effect
A cognitive bias where people tend to remember the first and last items in a series better than those in the middle, impacting recall and memory.
Queuing Theory
The mathematical study of waiting lines or queues.
Hindsight Bias
A cognitive bias where people perceive past events as having been more predictable than they actually were.
Social Theory
The study of social relationships, structures, and processes.
Logistic Regression
A statistical method used to predict a binary outcome based on prior observations, modeling the probability of an event as a function of independent variables.