Behavioral Learning Theory
The theory that all behaviors are acquired through conditioning, often used to understand and influence behavior change.
The theory that all behaviors are acquired through conditioning, often used to understand and influence behavior change.
Practical applications of behavioral science to understand and influence human behavior in various contexts.
An overarching idea or theme that guides the design process, providing direction and coherence to the final product.
A theoretical approach that focuses on observable behaviors and dismisses internal processes, emphasizing the role of environmental factors in shaping behavior.
A large body of work that can be broken down into smaller tasks or user stories, used in agile project management to organize work.
A concept in behavioral economics that describes how future benefits are perceived as less valuable than immediate ones.
A semi-fictional representation of an ideal customer based on market research and real data about existing customers.
Customer Experience (CX) is the overall perception and feeling a customer has when interacting with a company, its products, or services.
The hypothesis that safety measures may lead to behavioral changes that offset the benefits of the measures, potentially leading to risk compensation.