Micro-Incentive
Small rewards or incentives given to users to encourage specific behaviors or actions.
Small rewards or incentives given to users to encourage specific behaviors or actions.
Jobs-To-Be-Done (JTBD) is a framework that focuses on understanding the tasks users are trying to accomplish with a product, emphasizing their goals and motivations over product features.
A theory of motivation that emphasizes the importance of autonomy, competence, and relatedness in fostering intrinsic motivation and psychological well-being.
A research process used to identify and understand the underlying needs of users to inform the design of products and services.
A psychological theory proposed by Abraham Maslow that outlines a five-tier model of human needs, ranging from basic physiological needs to self-actualization.
Qualitative data that provides insights into the context and human aspects behind quantitative data.
The phenomenon where external incentives diminish intrinsic motivation, leading to reduced performance or engagement.
A theory that explains how individuals determine the causes of behavior and events, including the distinction between internal and external attributions.
The belief in one's ability to succeed in specific situations or accomplish a task, influencing motivation and behavior.