Contextual Inquiry
A field research method where researchers observe and interview users in their natural environment to understand their tasks and challenges.
A field research method where researchers observe and interview users in their natural environment to understand their tasks and challenges.
The process of identifying user needs and market opportunities to inform the development of new products or features.
The path or sequence of actions users follow based on information scent to find their desired information.
Research aimed at exploring and identifying new opportunities, needs, and ideas to inform the design process.
The cues and hints that users follow to find information online, based on perceived relevance and usefulness.
A framework for discovering and validating the right market for a product, building the right product features, and validating the business model.
An ongoing process of learning about user needs and validating assumptions through continuous research and experimentation.
A usability technique used to evaluate the findability and labeling of topics in a website's structure by having participants find specific items in a simplified text version of the site.
An agile methodology that separates product discovery and product delivery into parallel tracks to ensure continuous learning and delivery.