Data Visualization
The representation of data through graphical elements like charts, graphs, and maps to facilitate understanding and insights.
The representation of data through graphical elements like charts, graphs, and maps to facilitate understanding and insights.
The use of icons or graphical symbols to represent objects, actions, or concepts, enhancing usability and visual communication.
A visual representation of the user or customer journey, highlighting key interactions, emotions, and pain points.
A phenomenon where vivid mental images can interfere with actual perception, causing individuals to mistake imagined experiences for real ones.
A strategic planning technique that uses visual maps to align activities with business goals and user needs.
A cognitive bias where people remember scenes as being more expansive than they actually were.
A visual representation of information or data designed to make complex information easily understandable at a glance.
A semi-fictional representation of an ideal customer based on market research and real data about existing customers.
The extent to which a measure represents all facets of a given construct, ensuring the content covers all relevant aspects.