Mere Exposure Effect
A psychological phenomenon where people develop a preference for things simply because they are familiar with them.
A psychological phenomenon where people develop a preference for things simply because they are familiar with them.
Human-Centered Design (HCD) is an approach to problem-solving that involves the human perspective in all steps of the process.
Research conducted in natural settings to collect data on how people interact with products or environments in real-world conditions.
The psychological phenomenon where humorous content is more easily remembered and perceived positively by users.
The process of identifying user needs and market opportunities to inform the development of new products or features.
Critical Incident Technique (CIT) is a method used to gather and analyze specific incidents that significantly contribute to an activity or outcome.
A research method that involves observing subjects in their natural environment.
A research method that involves repeated observations of the same variables over a period of time.
An experimental design where different groups of participants are exposed to different conditions, allowing for comparison between groups.