Experimenter Bias
A bias that occurs when researchers' expectations influence the outcome of a study.
146 topics found for
“user research integrity”
Trick Questions
A dark pattern where questions are worded in a way that tricks the user into giving an answer they didn't intend.
Eye Tracking
A technology and research method that measures where and how long a person looks at various areas on a screen or interface.
Behavioral Design
The application of behavioral science principles to design products that influence user behavior in a desired way.
Thick Data
Qualitative data that provides insights into the context and human aspects behind quantitative data.
Behavioral Product Design
Designing products that leverage behavioral science to influence user behavior in positive ways.
Attention Bias
The tendency for people's perception to be affected by their recurring thoughts at the time.
JTBD
Jobs-To-Be-Done (JTBD) is a framework that focuses on understanding the tasks users are trying to accomplish with a product, emphasizing their goals and motivations over product features.
Behavioral Product Management
Managing product development with a focus on understanding and influencing user behavior through behavioral science principles.