Behavioral Product Critique
The evaluation of products based on their ability to influence and shape user behavior.
146 topics found for
“user research integrity”
Affective Forecasting
The process of predicting how one will feel in the future, which often involves biases and inaccuracies.
Data-Driven Design
An approach to design that relies on data and analytics to inform decisions and measure success.
First Click Testing
A usability testing method that measures the first click users make on a webpage to determine if they can successfully navigate to their goal.
Theory of Reasoned Action
A psychological theory that predicts an individual's behavior based on their intention, which is influenced by their attitudes and subjective norms.
Expectation Effect
The phenomenon where individuals' expectations about a situation influence their actual experience of that situation.
CTA
Call to Action (CTA) is a prompt that encourages users to take a specific action, such as signing up for a newsletter or making a purchase.
Negativity Bias
The tendency to give more weight to negative experiences or information than positive ones.
Visual Fluency
The ease with which visual information can be processed and understood by the viewer.