Selection Bias
A bias that occurs when the sample chosen for a study or survey is not representative of the population being studied, affecting the validity of the results.
146 topics found for
“user research integrity”
Bottom-Up IA
An approach to information architecture that starts with the details and builds up to a comprehensive structure.
Gaze Cueing
The phenomenon where people follow the direction of another person's gaze, influencing their attention and behavior.
Ambiguity Effect
A cognitive bias where decision-making is affected by the lack of information or uncertainty.
Regulatory Focus Theory
A theory that describes how individuals pursue goals using either a promotion focus (seeking gains) or a prevention focus (avoiding losses).
Focal Points
Elements in a design that draw the viewer's attention and create a visual hierarchy.
Informational Influence
The change in opinions or behavior that occurs when individuals conform to the information provided by others.
Ingroup Bias
A cognitive bias where people favor members of their own group over those in other groups.
Information Architecture
The structural design of information environments, organizing and labeling content to support usability and findability.