Retention
The ability of a product or service to keep users engaged and returning over time, often measured by metrics such as retention rate.
The ability of a product or service to keep users engaged and returning over time, often measured by metrics such as retention rate.
The process of guiding new users through the initial stages of using a product or service, helping them become familiar with its features and benefits.
The percentage of users who continue to use a product or service over a specified period, indicating user loyalty and engagement.
The psychological phenomenon where humorous content is more easily remembered and perceived positively by users.
A psychological phenomenon where people develop a preference for things simply because they are familiar with them.
A role focused on driving user acquisition, engagement, and retention through data-driven strategies and experiments.
A type of long-term memory involving information that can be consciously recalled, such as facts and events.
A framework for designing habit-forming products that includes four phases: Trigger, Action, Variable Reward, and Investment.
The rate at which customers stop using a product or service, often used as a metric to measure customer retention.