Choice-Supportive Bias
The tendency to attribute positive qualities to one's own choices and downplay the negatives, enhancing post-decision satisfaction.
The tendency to attribute positive qualities to one's own choices and downplay the negatives, enhancing post-decision satisfaction.
Customer Experience (CX) is the overall perception and feeling a customer has when interacting with a company, its products, or services.
The process of encoding sensory input that has particular meaning or can be applied to a context, enabling deeper processing and memory retention.