Buyer Persona
A semi-fictional representation of an ideal customer based on market research and real data about existing customers.
14 topics found for
“user segmentation”
MMF
Minimum Marketable Feature (MMF) is the smallest set of functionality that delivers significant value to users and can be marketed effectively.
Mid-Tier Value
A pricing strategy that offers a middle option with substantial value at a moderate price, often perceived as the best deal by users.
Data Distribution
The spread and pattern of data values in a dataset, often visualized through graphs or statistical measures.
MRD
Market Requirements Document (MRD) is a comprehensive document that outlines the market's needs, target audience, and business objectives for a product.