Journey Map
A visual representation of the user or customer journey, highlighting key interactions, emotions, and pain points.
A visual representation of the user or customer journey, highlighting key interactions, emotions, and pain points.
Research aimed at exploring and identifying new opportunities, needs, and ideas to inform the design process.
A team focused on designing and improving the user experience across products and services.
A collaborative process spanning multiple stages of product/service development where stakeholders, including users, actively participate in the design and development of products or services.
A cognitive bias where individuals interpret others' behaviors as having hostile intent, even when the behavior is ambiguous or benign.
The level of sophistication and integration of design practices within an organization's processes and culture.
Key Performance Indicators (KPIs) are quantifiable measures used to evaluate the success of an organization, employee, or project in meeting objectives for performance.
The practice of promoting and defending the value of design within an organization or community.