Motivation Wave
A concept describing how motivation fluctuates over time, influenced by various factors such as goals, rewards, and external circumstances.
A concept describing how motivation fluctuates over time, influenced by various factors such as goals, rewards, and external circumstances.
The theory that users search for information in a manner similar to animals foraging for food, aiming to maximize value while minimizing effort.
Cost Per Objective Option (CPOO) is a metric used to measure the cost efficiency of different marketing options based on achieving specific objectives.
Cost of Delay (CoD) is a metric that quantifies the economic impact of delaying a project, feature, or task.
Customer Acquisition Cost (CAC) is the total cost associated with acquiring a new customer, including marketing and sales expenses.
A tool used to prioritize tasks based on their impact and effort, helping to focus on high-value activities.
Also known as Self Relevance Effect, the tendency for individuals to better remember information that is personally relevant or related to themselves.
A prioritization framework used in product management to evaluate features based on Reach, Impact, Confidence, and Effort.
The study of narrative and narrative structure and the ways that these affect our perception.