Brand Signature
A unique element or feature that consistently represents a brand, such as a specific font, color, or sound.
31 topics found for
“visual branding”
Brand Standards
Guidelines that dictate how a brand should be presented across various media to ensure consistency.
Brand Recognition
The extent to which consumers can identify a brand by its attributes such as logo, tagline, or packaging.
Trademark
A symbol, word, or words legally registered or established by use as representing a company or product.
Iconography
The visual images, symbols, or modes of representation collectively associated with a subject, often used in design to communicate ideas quickly and effectively.
Rebrand
The process of changing the corporate image of an organization, including its name, logo, visual identity, and messaging, to better align with its strategic goals.
Design Language
A cohesive system of visual and interaction design principles and guidelines that ensure consistency and coherence across a product or brand's interfaces and experiences.
Design Audit
A comprehensive review of a brand's design assets and practices to ensure consistency and effectiveness.
Theming
The process of applying a consistent style, motif, or brand identity across a piece of work, design, or user experience to create coherence and enhance the overall aesthetic.