Page Speed
The time it takes for a webpage to load and become interactive, impacting user experience and search engine rankings.
53 topics found for
“website optimization”
Page Authority
A metric that predicts how well a specific page will rank on search engine result pages (SERPs).
Bounce Rate
The percentage of visitors to a website who navigate away from the site after viewing only one page.
Organic Traffic
Visitors who arrive at a website through unpaid search results, often driven by effective SEO strategies.
Clickstream Analysis
The process of collecting, analyzing, and reporting aggregate data about which pages a website visitor visits and in what order.
Mobile-First Indexing
A practice by Google where the mobile version of a website becomes the starting point for what Google includes in its index and the baseline for determining rankings.
Tree Testing
A usability technique used to evaluate the findability and labeling of topics in a website's structure by having participants find specific items in a simplified text version of the site.
Backlink Profile
The collection of all the backlinks (inbound links) pointing to a website, used to assess its authority and influence in search engine rankings.
Reciprocal Linking
The practice of two websites agreeing to link to each other's content, often used to build relationships and improve SEO.