Test Marketing
A marketing strategy that involves releasing a product to a limited audience to evaluate its market performance before a full-scale launch.
71 topics found for
“informal feedback”
Impact Bias
The tendency to overestimate the duration or intensity of the emotional impact of future events.
Subadditivity Effect
A cognitive bias where the total probability assigned to a set of events is less than the sum of the probabilities assigned to each event individually.
FAR
Feature Adoption Rate (FAR) is the percentage of users who adopt a new feature within a specified time period after its release.
Squint Test
A technique used to assess the visual hierarchy of a design by squinting to see which elements stand out the most.
Social Selling
The use of social media platforms to connect with prospects, build relationships, and ultimately drive sales.
Semantic Noise
Interference in the communication process caused by ambiguity in the meaning of words and phrases, leading to misunderstandings.
QFD
Quality Function Deployment (QFD) is a method used to transform customer needs into engineering characteristics for a product or service.