Signifier
A visual or auditory cue that indicates how to interact with an element in the user interface.
376 topics found for
“interface design”
Formative Testing
A type of usability testing conducted during the design process to identify issues and improve the design iteratively.
Focal Points
Elements in a design that draw the viewer's attention and create a visual hierarchy.
Bait and Switch
A dark pattern where users think they are going to take one action, but a different, undesirable action happens instead.
Confirming Subscription
A dark pattern where users are tricked into confirming a subscription through misleading language or design.
Hick’s Law
A principle that states the time it takes to make a decision increases with the number and complexity of choices available.
Heuristic
A rule-of-thumb or shortcut that simplifies decision-making and problem-solving processes.
Decision Fatigue
The deteriorating quality of decisions made by an individual after a long session of decision making, due to mental exhaustion.
Limited Attention
The concept that humans have a finite capacity for attention, influencing how they perceive and interact with information.