Visual Depiction Effect
A phenomenon where people better understand and remember information when it is presented visually.
29 topics found for
“memorable experiences”
Brand Assets
The visual, auditory, and other sensory elements that represent a brand, such as logos, colors, and jingles.
Lovemark
A marketing concept that describes brands that inspire loyalty beyond reason, creating an emotional connection with consumers.
Centre-Stage Effect
The tendency for people to pay more attention to items placed in the center of a visual field.
Visual Fluency
The ease with which visual information can be processed and understood by the viewer.
Rich Media
Digital advertising that includes advanced features like video, audio, or interactive elements to engage users.
Primacy Effect
The tendency for the first items presented in a sequence to be remembered better than those in the middle.
List Length Effect
A phenomenon where the probability of recalling an item from a list depends on the length of the list.
Brand Recognition
The extent to which consumers can identify a brand by its attributes such as logo, tagline, or packaging.