Empathy Mapping
A collaborative tool used to visualize what a user thinks, feels, says, and does to better understand their experiences and needs.
621 topics found for
“usability research”
WCAG
Web Content Accessibility Guidelines (WCAG) are a set of guidelines developed by WAI to make web content more accessible.
Competitive Intelligence
The process of gathering and analyzing information about competitors to inform business strategy and decision-making.
Competitive Analysis
A strategic research process that involves evaluating competitors' products, services, and market positions to identify opportunities and threats.
External Consistency
The degree to which a product's elements are consistent with external standards or other products.
Affinity Bias
The tendency to favor people who are similar to oneself in terms of background, beliefs, or interests.
Social Foraging
The behavior of seeking information or resources based on social interactions and cues.
POUR
Perceivable, Operable, Understandable, and Robust (POUR) are the four main principles of web accessibility.
Form Follows Function
A design principle that states the design of a product or interface should primarily serve its intended purpose or functionality.