Representativeness
Representativeness is a heuristic in decision-making where individuals judge the probability of an event based on how much it resembles a typical case.
621 topics found for
“usability research”
Intentionality Bias
The tendency to attribute intentional actions to others' behaviors, often overestimating their intent.
User Flow
The path taken by a user to complete a task on a website or application, including all the steps and interactions along the way.
Flexible Ratio
A dynamic aspect ratio that adjusts based on the container or screen size.
Instrumentation
The process of designing, developing, and managing tools and techniques for measuring performance and collecting data.
Innovation Theory
The study of how new ideas, products, and processes are developed and brought to market.
User Centric Mindset
An approach that places the user's needs, preferences, and behaviors at the forefront of all design and development activities.
Subadditivity Effect
A cognitive bias where the total probability assigned to a set of events is less than the sum of the probabilities assigned to each event individually.
Omission Bias
A cognitive bias where people judge harmful actions as worse, or less moral, than equally harmful omissions (inactions).