Scarcity
A psychological principle where people place higher value on objects or opportunities that are perceived to be limited or rare.
621 topics found for
“usability research”
Diversification Bias
A cognitive bias where people prefer a greater variety of options when making simultaneous choices compared to sequential choices.
Priming
A psychological effect where exposure to one stimulus influences the response to a subsequent stimulus, without conscious guidance or intention.
Walkthrough Modal
A guided, interactive overlay that introduces users to features or tasks within an application.
False Bottom
A design flaw where users mistakenly believe they have reached the end of the content due to a misleading visual cue.
Information Design
The practice of presenting information in a way that is clear, accessible, and useful to the user.
Anchoring
Anchoring (also known as Focalism) is a cognitive bias where individuals rely heavily on the first piece of information (the "anchor") when making decisions.
Keyboard Navigation
The ability to navigate through a web page or application using keyboard keys instead of a mouse.
Behavioral Product Design
Designing products that leverage behavioral science to influence user behavior in positive ways.