Behavioral Game Theory
The study of strategic decision making, incorporating psychological insights into traditional game theory models.
621 topics found for
“usability research”
Maslow’s Hierarchy of Needs
A psychological theory proposed by Abraham Maslow that outlines a five-tier model of human needs, ranging from basic physiological needs to self-actualization.
Bucket Sort
A sorting algorithm that distributes elements into a number of buckets, sorts each bucket individually, and then combines the buckets to get the sorted list.
Dark Patterns
UI/UX design tactics that intentionally manipulate users into taking actions they might not otherwise take.
Affinity Diagram
A tool used to organize ideas and data into groups based on their natural relationships.
Common Fate
A Gestalt principle stating that elements moving in the same direction are perceived as a group or a single entity.
Journey Map
A visual representation of the user or customer journey, highlighting key interactions, emotions, and pain points.
Discounted Utility
A concept in behavioral economics that describes how future benefits are perceived as less valuable than immediate ones.
Proximity
A Gestalt principle that states objects that are close to each other tend to be perceived as a group.