Vertical Market
A market in which vendors offer goods and services specific to an industry, trade, profession, or other group of customers with specialized needs.
A market in which vendors offer goods and services specific to an industry, trade, profession, or other group of customers with specialized needs.
The ability of consumers to remember a brand when prompted by a product category.
The phenomenon where taking a test on material improves long-term retention of that material more than additional study sessions.
The tendency to overestimate the duration or intensity of the emotional impact of future events.
A key aspect of Gestalt psychology in which simple geometrical objects are recognized independent of rotation, translation, and scale.
A cognitive bias where someone mistakenly assumes that others have the same background knowledge they do.
The practice of preserving a user's data and settings between sessions in an application.
The risk that the product being developed will not deliver sufficient value to the users, meaning it won't meet their needs or solve their problems.
A method used in AI and machine learning to ensure prompts and inputs are designed to produce the desired outcomes.