Attention Bias
The tendency for people's perception to be affected by their recurring thoughts at the time.
The tendency for people's perception to be affected by their recurring thoughts at the time.
A cognitive bias where individuals' expectations influence their perceptions and judgments.
The tendency to attribute intentional actions to others' behaviors, often overestimating their intent.
A research method where participants take photographs of their activities, environments, or interactions to provide insights into their behaviors and experiences.
Qualitative data that provides insights into the context and human aspects behind quantitative data.
The complete set of experiences that customers go through when interacting with a company, from initial contact to post-purchase.
Behavioral Science (BeSci) is the study of human behavior through systematic analysis and investigation.
The study of social relationships, structures, and processes.
The study of strategic decision making, incorporating psychological insights into traditional game theory models.