Repetition Blindness
A phenomenon where people fail to recognize a repeated item in a visual sequence, impacting information processing and perception.
A phenomenon where people fail to recognize a repeated item in a visual sequence, impacting information processing and perception.
A decision-making rule where individuals choose the option with the highest perceived value based on the first good reason that comes to mind, ignoring other information.
A cognitive bias where individuals favor others who are perceived to be similar to themselves, affecting judgments and decision-making.
An experimental design where different groups of participants are exposed to different conditions, allowing for comparison between groups.
A cognitive bias where people prefer the option that seems to eliminate risk entirely, even if another option offers a greater overall benefit.
A phenomenon where learning is improved when study sessions are spaced out over time rather than crammed together.
Practical applications of behavioral science to understand and influence human behavior in various contexts.
Capability, Opportunity, Motivation (COM...) is a framework for understanding Behavior (àB).
A strategy where an additional, less attractive option is introduced to make other pricing options look more appealing, often steering customers towards a particular choice.