Modality Effect
The phenomenon where people remember information better when it is presented through multiple sensory modalities rather than a single modality.
313 topics found for
“user psychology”
Affinity Bias
The tendency to favor people who are similar to oneself in terms of background, beliefs, or interests.
Emotional Intelligence
The ability to recognize, understand, and manage one's own emotions and the emotions of others.
Depth of Processing
A theory suggesting that information processed at a deeper, more meaningful level is better remembered than information processed at a shallow level.
Choice-Supportive Bias
The tendency to attribute positive qualities to one's own choices and downplay the negatives, enhancing post-decision satisfaction.
Probability Matching
A decision-making strategy where individuals allocate resources proportionally to the probability of an outcome occurring, rather than optimizing the most likely outcome.
Deep Processing
A cognitive approach that involves meaningful analysis of information, leading to better understanding and retention.
Cognitive Load Theory
A theory that explains how the amount of mental effort required to process information can impact user experience and task performance.
Secondary Reinforcer
A stimulus that gains reinforcing properties through association with a primary reinforcer, such as money or tokens, which are associated with basic needs.